Bolesworth has partnered with Helite UK and Riding for the Disabled Association (RDA) for its 2023 season of equestrian events.
When the relaunched Bolesworth International gets underway on Wednesday 14th June, Helite UK will be the Official Equestrian Safety Partner, and will work with Bolesworth to raise awareness around the importance of rider safety in Showjumping. To achieve this, they will set out to improve the knowledge and understanding of how airbag safety actually works, and its use in day-day and competitive equestrian life. The partnership will, via a rental scheme, provide access to Helite airbag systems to all competitors involved in Bolesworth events.
“We have been keeping this under wraps for a while now,” said Peter Riley Managing Director “And are excited to announce that we are an official sponsor and Safety Brand Partner for Bolesworth during 2023. This is a massive step forward for the sport as Bolesworth is the first equestrian venue to promote the safety and wellbeing of their competitors as a core principle when running their events.”
Nina Barbour Bolesworth Managing Director added; ‘I started to wear an airbag system over a year ago after seeing so many top riders embracing this new technology. I now wear mine every time I get on a horse – it makes me feel far braver! We look forward to promoting safety in our sport at Bolesworth alongside Helite UK.”
The Riding for the Disabled Association charity will be the Official Equestrian Charity Partner. The organisation benefits the lives of over 17,000 disabled children and adults. With fun activities like riding and carriage driving, they provide therapy, fitness, skills development and opportunities for achievement – all supported by 13,000 volunteers and qualified coaches at nearly 500 RDA centres all over the UK. RDA will support Bolesworth equestrian events with demonstrations and activation such as its popular mechanical horse Charley.
Lisa Davies, Head of RDA Communications, said; “We are delighted that Bolesworth International have chosen us as their charity partner for this prestigious event. RDA groups support thousands of disabled people every year from accessing physical exercise and achieving their therapeutic or personal goals; to combatting social isolation and boosting wellbeing and happiness. We know that the engagement between people and horses makes a very powerful impact, and we couldn’t do any of it without our amazing horses and volunteers, and the generous support of so many. We’re very grateful to Bolesworth for choosing us, and excited to share our work with visitors to the event. RDA delivers a lot more than people may realise, and this is a fantastic opportunity for us to demonstrate the value of what we do, the benefits of volunteering, and encourage visitors to get involved and help transform more lives.”
“We are delighted to be partnering with the RDA as our official equestrian charity partner and help promote their vision in enriching the lives of disabled people through horses,” said Nina. “The charity works tirelessly to deliver the therapy and fun of horses to as many people as they can and carry out life-changing activities.”
The full line-up of content for the brand new Bolesworth International will be released on Wednesday 22nd February, leading with live music, with high profile singers & DJs performing on Friday & Saturday nights, an incredible new shopping experience featuring your favourite Equestrian & Lifestyle brands, and a huge action & entertainment zone due to be open from Friday 16th – Sunday 18th June. This will feature high energy displays and activities for the whole family from toddlers to equestrians and even for the petrol heads of the family!
General Admission, VIP experiences and camping packages will go on general sale on Monday 27th February 2023 at 10am.
For more information and to sign-up to the exclusive pre-sale discount, visit www.bolesworth.com/international.
For retail and partnership enquiries contact melanie@bolesworth.com